Friday, 2 November 2012

Audience Research

To evaluate what type of magazine to create I made up a questionaire to ask people their prefrences on the type of magazine and how much they're willing to pay for that type of magazine.

I handed out the questionaire to a group of the target age range to get their views and have imported their thoughts into charts to make their answers more clear to evaluate which answers were more popular. These charts have been inserted below the example of the questionaire.


 

My Results


From the evaluation of the questionaire results I have come the conclution that more and more people are not buying magazines very often and aren't reading them very often this could mean they have moved to viewing the content on electrical devices or the print industry for the selected audience is fading away.
More people in the questionaire have voted to say that the chart magazine's arre not only for the teenage audience only, more teenagers are become open minded about the view of adults listening to the more recent 'Chart Music'.
The most favourite magazine genre's thoughout the questionaire are R&B, Indie, Pop and Rock these types of Genre's fit in with they type of magazine that I will be designing to be published as they are the main types of genre's that fit in with the more recent charts.
Finally, the people who taken part in the questionaire chosen that they prefer the artists that are currently in the chart compared to New Artists entering the industry. This gives me an idea to introduce a section into the magazine to produce a page about the new artist entering the industry to promote them and get them entered into the chart. The magazine will be able to help with this buy offering them a free download to the song via iTunes or Spotify.


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